2024, Vol. 15, No. 4. - go to content...

Permanent address of this page - https://sfk-mn.ru/en/32flsk424.html

Метаданные этой статьи так же доступны на русском языке

DOI: 10.15862/32FLSK424 (https://doi.org/10.15862/32FLSK424)

Full article in PDF format (file size: 520.3 KB)

For citation:

Zaripov R.I. [Cognitive modelling in the interests of information-psychological warfare] World of Science. Series: Sociology, Philology, Cultural Studies, 2024, Vol. 15, No. 4. Available at: https://sfk-mn.ru/PDF/32FLSK424.pdf (in Russian). DOI: 10.15862/32FLSK424

Cognitive modelling in the interests of information-psychological warfare

Zaripov Ruslan Irikovich
«Military University named after Prince Alexander Nevsky» of the Ministry of Defense of the Russian Federation,
Moscow, Russia
ORCID: https://orcid.org/0000-0001-9980-7928
RSCI: https://elibrary.ru/author_profile.asp?id=756760

Abstract. The article is devoted to the problem of cognitive modelling in modern media discourse used by the communicator (subject of influence) in order to achieve the goals of information-psychological warfare. The aim of the paper is to reveal the essence of cognitive modelling, which consists in the conceptualizing potential of verbal and non-verbal means used to form a certain picture of the world (a fragment of reality) in the media environment. Within the framework of information-psychological warfare, cognitive modelling is aimed at distorting reality in the interests of the addressee, discrediting the target of influence and negativizing its media image, as well as inducing the addressee to take practical (post-communicative) actions on the basis of manipulation. Such conflicting (destructive) messages, acting as information-psychological weapon, are subject to prompt commentary or refutation, and its sources are subject to continuous monitoring and, if necessary, blocking by the subjects of power in order to levelling the negative communicative impact on the mass audience. An effective method against the influence of a pathogenic cognitive modelling is the broadcasting of hostile materials in an adapted form with the use of fascination at the ideological and thematic (ridicule, parody, exaggeration, irony, mockery), contextual (plot, catchiness, contrast, hypertrophy, understatement, etc.) and lower levels of the content and structural-dynamic organization of a media text, while filling the communication with nationally oriented, positive conceptual meanings. What matters is not only what the communicator programs (cognitive modelling), but also how he programs it (fasciation).

Keywords: cognitive modelling; information-psychological impact; information-psychological warfare; information-psychological weapon; media discourse; image; fascination

Download article in PDF format