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DOI: 10.15862/04SCSK225 (https://doi.org/10.15862/04SCSK225)

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Tikhomirova T.O., Peredelsky A.A., Novoseltsev N.I. [Sociological analysis of the network activity of domestic political leaders and leaders of the federal and regional levels] World of Science. Series: Sociology, Philology, Cultural Studies, 2025, Vol. 16, No. 2. Available at: https://sfk-mn.ru/PDF/04SCSK225.pdf (in Russian). DOI: 10.15862/04SCSK225

Sociological analysis of the network activity of domestic political leaders and leaders of the federal and regional levels

Tikhomirova Tatyana Olegovna
Russian State Social University, Moscow, Russia
E-mail: tanya.tikhom@gmail.com

Peredelsky Alexey Anatolyevich
Russian State Social University, Moscow, Russia
E-mail: PeredelskiiAA@rgsu.net

Novoseltsev Nikita Igorevich
Russian State Social University, Moscow, Russia
E-mail: padazbze007@gmail.com

Abstract. The scientific problem of research is the specific nature of modern sociological analysis of social networks on the Internet, which requires the joint work of sociologists and information technology specialists (in particular, programming).

The relevance of the topic of the article lies in the urgent need to master the methods of modern sociological analysis of social networks on the Internet and in the prospects for their use in the practice of domestic sociological and political studies.

The purpose of the article is to demonstrate the specifics, as well as to develop an algorithm for using computer visualizer programs, a specialized language of actor-network theory, graph theory and graph modeling using the example of sociological analysis of network activity of domestic political leaders and leaders of the federal and regional levels; Organization and research methods: the study is organized on the basis of the synthesis, on the one hand, of elements for constructing a traditional software-based descriptive concrete sociological study using the observation method; on the other hand, elements of actor-network theory and the theory of graph analysis and modeling using the SocNetV visualization computer program.

Conclusions:

• sociological indicators as the results of interpretation of sociological data obtained by actual processing of visualized primary sociological information on internal and external series of distributions are a brief analytical reference;
• this analytical reference confirms the working hypothesis that the development of an algorithm for the use of computer visualizer programs, a specialized language of actor-network theory, graph theory and graph modeling opens up the possibility of identifying a reliable and detailed picture of the real level of network activity of domestic political leaders and leaders of the federal and regional level.

Keywords: modern sociological analysis of social networks on the Internet; network activity; political image; political leaders; federal and regional level

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