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Panteleeva T.A., Cepkov D.U. [Promotion of musical groups as the object of the amusement services market] World of Science. Series: Sociology, Philology, Cultural Studies, 2018, Vol. 9, No. 3. Available at: https://sfk-mn.ru/PDF/02KLSK318.pdf (in Russian).
Promotion of musical groups as the object of the amusement services market
Panteleeva Tatiana Aleksandrovna
Institute of world civilizations, Moscow, Russia
E-mail: Tatata070707@mail.ru
Cepkov D.U.
Institute of world civilizations, Moscow, Russia
E-mail: warfaceandrock@mail.ru
Abstract. The article discusses the main ways of promoting rock band as the object of the amusement services market, identifies the main current trends, is determined by the effective algorithm of building Promotion.
Keywords: promotion; marketing; online resource; brand
This work is licensed under a Creative Commons Attribution 4.0 License.
ISSN 2542-0577 (Online)
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